Pretika

CLIENT: ROBERT HALF - PRETIKA

#UX # UI #MobileApp #Creative #Strategy #Wireframe #Flowchart #Sitemap #ContentStrategy

#Sketch #Principle #InVision #Abstract #Adobe 

PROJECT SUMMARY

Merging Science with Skin Care®

The Personal Care Device with a Camera System(Pretika beauty device) can be controlled or monitored by an app(Pretika App) that is running on a mobile or pad device. Pretika app will provide the following functionalities: 1. Power on or off the Pretika device; 2. Taking before and after photos, display photos singularly or side-by-side view; 3. Calculate and monitor the essential measurements, such as the depth of wrinkles and fine lines, epidermal layer exfoliation, hydration, and provide detailed images for evaluation. Pretika beauty device also includes a computer configured to receive the data from the app. User can easily connect their device to a mobile device with Bluetooth or WiFi.

Pretika beauty device is working with the web CMS platform to input the educational information, historical data, photos, and will allow the user to make notes comparing results with topical and other treatments used in conjunction with the device. Instructions for the user manual, the company/brand information, where to purchase Pretika product with links to the online/offline (retail) or other content onto an application programming interface (API). Pretika app will be supported on IOS or Android system and will pull in the data using the API.

A computer chip will include a wireless receiver / other similar component adapted for receiving the commands sent from the API or from the network on which Pretika device is connected. This chip also includes a transmitter for transmitting information to the API or to the network on which Pretika device is connected. This chip will post status and data about its current functioning state to the API or to the network on which Pretika device is connected.

This wireless transmitter and receiver will allow the device to connect with a WiFi modem so that it will enable the device to transmit and receive signals over the internet with a cloud server which will act as an intermediary between the device and the web CMS platform that is used for maintaining the API.

CMS can control the images taken with educational information and manage the eCommerce section of the mobile app. CMS can save data to an API database. The app can retrieve the data collected by the CMS to the API database.

CMS

Content Management System

  • Keep Daily, Weekly, Monthly, and Historical

  • Software chip to measure / Calculate the wrinkle depth comparison of the before and after photos from each treatment/use of the device

  • Before and After photo shows the results on the epidermal layer (dry/flaking skin) or wrinkle and fine lines

  • Notes day and time of each treatment/use when APP is on between device and phone

  • Photos can be uploaded or sent to skincare professionals

  • Allow for communication with the company via email of text

  • Display an interactive menu that allows the mobile application to sell other company products directly to the user and allow the user to directly communicate with the company

  • Provides custom skincare routines, how to use tips, user manual and treatment recommendations

CONTENT STRATEGY

Content Planning

  1. Welcome to Pretika

    • About Pretika

    • Connect information - links to the customer service

    • Set-up the device

    • Historical images (Keep Daily, Weekly, Monthly, and Historical)

  2. User tips - Skincare routines, how to use tips, user manual and treatment recommendations

  3. Scan - Take before/after photo - Holding the device scroll over the are need to be treated, click shutter on the device; Image shows in the app as before and after treatment images (side-by-side).

  4. User manual

  5. Help

    • Security & Privacy

    • Submit Product Registration

    • Sign up for exclusive offers - example: Get 10% off your next order and be the first to know about new products, skincare tips, and other exclusive offers when you sign up for emails

    • Visit Facebook, Twitter, Instagram, and Pinterest

    • Send photos via email or text (press and takes you to historical photos where you can open photos, share with friends/professionals)

    • Single User Set-up

    • Multiple User Set-up

  6. Shop Pretika - Link to the official site

  1. Welcome to Pretika

    • About Pretika

    • Connect information - links to the customer service

    • Set-up the device

    • Historical images (Keep Daily, Weekly, Monthly, and Historical)

  2. User tips - Skincare routines, how to use tips, user manual and treatment recommendations

  3. Scan - Take before/after photo - Holding the device scroll over the are need to be treated, click the shutter on the device; Image shows in the app as before and after treatment images (side-by-side).

  4. User manual

  5. Help

    • Security & Privacy

    • Submit Product Registration

    • Sign up for exclusive offers - example: Get 10% off your next order and be the first to know about new products, skincare tips, and other exclusive offers when you sign up for emails

    • Visit Facebook, Twitter, Instagram, and Pinterest

    • Send photos via email or text (press and takes you to historical photos where you can open photos, share with friends/professionals)

    • Single User Set-up

    • Multiple User Set-up

  6. Shop Pretika - Link to the official site

UX and UI completed by Developer:

·         Support both iOS and Android phones

·         User Login:

o   Login

o   Account management

o   Password reset

o   GDPR compliance

·         User Profile :

o   Gender

o   Age

o   Skin Type

o   Etc.

·         Device Pairing and Management:

o   Detection/connect

o   Provide required settings (credentials, user token, read device token and model)

o   Device information (model info, user manuals, usage tips, etc.)

o   Software Update/Update detection notification

·         Pictures Management:

o   Manage pictures

o   Receive new images

o   Accept/reject images

o   Show skin pictures history

o   Picture Comparison

o   Full-screen mode

·         Pretika Inbound Info

o   Beauty tips

o   Weather information

o   Product pairings

o   Marketing promotions, product release information, etc.

·         Connectivity to cloud backend

·         Internationalization

·         Establishing user credentials between app/device.

·         Enabling data transfer between device, cloud and smartphone for the app side (meaning the app’s ability to communicate with devices and the cloud)

 

Phase I Proposed Approach, Architecture, and Design

Two-phase effort to perform the required UX investigation, app design, software engineering, and testing activities. Will provide UX/Design and software development resources in support of these efforts.

Phase 1: UX Investigation & GUI Design       This phase will initially focus on planning, sourcing information from a client, market landscaping (research on competitor strategies), MRD/PRD drafting, and branding guidelines for the app. Recommendations for advanced features, capabilities, and functionalities that may offer competitive advantage will be developed at this time. Once this data and associated analysis are reviewed with the client and direction decided on, UI workflow and GUI will be wireframed and graphical assets designed and developed.

Phase 1 Deliverables:

·         Brand Audit

·         UX investigation of raw data and synthesize results

·         Recommendation for additional app capabilities and functionalities

·         App Branding Guidelines

·         MRD/PRD

·         UI Wireframe

·         Catalog of digital assets

 

 

Phase 2: Software Development and Testing

This phase will focus on the development of the application, for both iOS and Android in parallel, to meet the functional requirements outlined as well as any additional capabilities/functionalities the client decides to incorporate. In this phase, App development will include the definition of application flow, mobile application design implementation, integration with web admin dashboard, application testing with TestFlight, and debugging. iOS app file format will be .ipa and Android app file format will be .apk.

 

Phase 2 Deliverables:

·         Updated MRD/PRD for App

·         iOS App in .ipa file format

·         iOS source code

·         Android App in .apk file format

·         Android source code

·         TestFlight and device testing results

·         Publication of apps to Apple Store (iOS) and Play Store (Android)

 

Support device pairing with mobile application (Wi-Fi Access point mode)

-     Upload pictures on the new Cloud solution

-     Support firmware update from the signed update, via the mobile app

-     Make production-ready

o  Support Q&A mode during production

o  Automated device provisioning (registering in the cloud)

Review UI and UX, provide feedbacks

-     Support both iOS and Android phones

-     User Login

o    Login, account management, password reset, and GDPR compliance

-     User profile questionnaire

o    gender, age, ...

-     Connectivity to cloud backend

-     Device pairing

o    Detection, connect, provide required settings (credentials, user token, read device token and model)

-     Before/after pictures management

o    Receive new images from the device

o    Accept/reject images when received

-     Show skin pictures history, compare pictures, full-screen mode

-     Skin type, Device information, beauty tips and About pages

-     Trigger device software Update
- Internationalization

-     Make "production-ready"

o    Proof and Test on various devices

o    Publish on iOS and Android stores

 

Hosting Input: 

-     Use HIPAA compliant cloud storage for customer data relevant capabilities in-app to enable this are in scope

-     Store Customers profile information, images and devices information in the scope

-     Handle image push from the device, and that user can accept/reject in scope

-     Ensure compliance with countries laws in scope

-     Make "production-ready"

o    Ensure service security and reliability in-scope

o    Deploy in the target geographical areas post-production deployment beyond supporting publication to app stores is out of scope, but can be included or we can set up a long-term support plan at the end of the program (what I’d recommend) that can provide development, deployment, and debugging support

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